About

haylie-lasso3I’m Haylie McCort — aka The DotcomCowgirl.

How can I help *YOU* and Your Business?

 

I’m a Small Business Owner and Entrepreneur, Just Like You

Along the way, I’ve also had to manage all my own small business marketing, sales, lead gen, customer service, websites, social media strategy and execution and all the other goodies that make up being an online and offline entreprenuer today.

I run several of my own eCommerce shop websites and affiliate marketing sites, so I “eat my own dogfood” as we say in the web development trade. I know what works and what doesn’t – because I test on my own websites. Every online tool or resource I promote, I actually use or help clients use on their websites.

I have over 30 years experience in media, marketing and creating software and website technology specifically for small business – from Inc. 500 companies to local retailers. I love helping entreprenuers and small business owners build their businesses and use technology to be successful online — without breaking the bank to do it.

I’m honest and I call it like it is. I won’t blow smoke up your skirt — I’ll tell you what you need to hear — BUT you can trust me to show you a way to make it work. After all, it’s your business – and your dream – on the line. I will make your deadline and deliver on time, on budget. You can count on me and my company to have your business’ back. When you need it done right, and you need it done right now – just call the DotcomCowgirl!

 

WordPress Experts for Small Business and eCommerce

I founded DotcomCowgirl Media in 2002 to develop business websites. I’m a WordPress expert developer and have been coding WordPress for business websites since 2005. Our current focus is on developing eCommerce websites for small businesses including both WooCommerce and Shopify stores, dropshipping and affiliate sites, membership and subscription commerce sites, to business blogs for consultants selling books/ebooks and information products.

Our view is that the best monetization strategy right now for a small business – entreprenuers, soloprenuers, and coaches and consultants – is eCommerce — whether that be selling your own physical or virtual products, dropshipping or affiliate sales or selling your consulting services, ebooks, books or information products.

 

My Life’s Work – Affordable Technology and Marketing that Work for Small Business

Over the years, I’ve amassed a solid track record of helping my clients use technology and the media to better market and operate their businesses. I’ve worked with clients in all kinds of businesses, from local retailers to Inc 500 companies, in: retail, technology, media, the arts, health care, athletics/sports, equestrian services, manufacturing, travel and tourism, real estate, construction, professional services, and others.

Haylie DotcomCowgirl McCort

As GM at Commercial Rock Station WPGU-FM, 1982. Pre-iPhone telephone. Remember those?

I got involved in software tech via Radio broadcasting. I got my FCC radio engineering license at age 15. I was General Manager of my first Commercial FM station, WPGU-FM, at age 20. I was VP/CFO of one of the premier radio marketing research firms and an Inc. 500 company after that. In the mid 80’s I was GM at the first English-Spanish Bi-lingual Rock-n-Roll station KQQK-FM in Houston (a long story there – got me written up in the NY Times!). Computer systems then were incredibly crude compared to today, and I finally got fed up with the “Voodoo Priests” — the tech guys who would obfuscate what was really going on with the code so they could charge your more or just take forever to deliver a new report or feature.

Since I couldn’t get the IT guys to “DWIM” with my business systems, I decided to learn how to build and code them myself. I ended up falling in love with the Apple Macintosh and joining the original Apple Developers program. I left radio and built my first software company in 1988 and never looked back.

At MacWorld 1993 with my company S2 Software - Never a shortage of promo swag at my booth!

At MacWorld 1993 with my company S2 Software – Never a shortage of promo swag at my booth!

Since then, the mission has always been to design and write software (and now websites) that just WORK, the first time and every time. I want my business solutions and tools to just work right — and right NOW — and make my life easier, not more complicated. As a small business owner, I feel your pain due to the info overload of the Internet age — but I also understand – and know how to harness – the power the Internet adds to our businesses.

After 30 years, I continue to protect and rescue small business owners from the “voodoo priests” — the bogus “web consultants” and faux WP “coders” who burn business owners with bloated, ineffective technology and bad marketing advice. I excell at helping small business owners and passionate entrepreneurs build their business dreams by showing them the cost-efficient way to getting things done right online so their businesses can grow and prosper.

Haylie with Team Kickapps

Chief Developer Evangelist for KickApps.com, with Team KickApps, NYC, 2007. That’s me in the Red Shirt.

 

How I Can Help Build Your Business Dream & Help You Get More Done?

There's nothing like a well-crafted website or a well trained horse! Look Ma - no bridle!

There’s nothing like a well-crafted website or a well trained horse! Look Ma – no bridle!

But what is this worth to you? It means I’ve Been There, Done That and have awesome cowgirl boots made for showing you how to walk all over your competition and Get ‘R Done online. Better, Faster and Cheaper. Yee Ha!

So I’m uniquely qualified to help you corral and organize the ever-expanding amount of marketing and online tactics and “to-do’s” that are required for your small business to succeed in today’s hyper-competitive online business and eCommerce environment.

My company has been in business over 12 years, and is BBB rated. Check out the testimonials from my happy customers. Of course, your satisfaction is always guaranteed on any product or service that you purchase from us.

I look forward to helping you Get ‘R Done!

hayliesig

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